Content Strategist from Kragujevac, Serbia
I work on the part of the internet where content, search behavior, and business outcomes meet. Most of my work involves figuring out why people search for something, what they expect to find, and...
I work on the part of the internet where content, search behavior, and business outcomes meet. Most of my work involves figuring out why people search for something, what they expect to find, and how a page should guide them toward the next step.
My work spans SEO strategy, CRO, and technical content. I’ve helped improve user journeys, messaging, and page structure for high-traffic properties, including projects related to the CrossFit Games and the CrossFit Finals 2025 websites, where the focus was on conversion optimization and performance at scale.
In parallel, I write and structure technical content in areas like DevOps, cloud infrastructure, and AI systems. That work requires translating complex engineering topics into clear explanations while keeping accuracy intact. Many of the projects I contribute to target technical audiences such as CTOs, engineering leaders, and infrastructure teams.
A typical project involves analyzing search behavior, identifying gaps in how a product or service is presented, and restructuring pages so that both users and search engines understand the value immediately.
Based in Serbia and open to collaborating with international teams and remote projects.