Shikhar Suri

I am currently heading marketing at an AI based HR Tech SaaS startup.

I have experience in performance marketing, digital marketing, personal branding, creating landing pages, email marketing, SEO, paid advertisement, social media management, social media marketing, content marketing, B2B marketing, B2C marketing, organic marketing, marketing automation, app marketing, events & sponsorships, webinar marketing, e-commerce marketing, content creation including case studies, press releases, product brochures, product demo videos, sales deck and other documents. Now, since all the keywords are done, we can move on to knowing more about me. :p

I have worked with many startups and corporates as a marketer.

I started my marketing journey with my own small projects.

During my MBA, I created an online store to sell Masala Maggi & also opened a cloud kitchen. I generated ₹ 75k of revenue in 6 months from the online store & brought the cloud kitchen's daily order rev to ₹ 4k in 2 months.

I started my corporate journey with the Times Of India, the biggest media house in the country. I got a chance to work with various brands & consult them on branding solutions at the Delhi Airport. 

Some of the big names I worked with : Google, Group M, Kinetic, Oppo, Vivo, American Express, Uber, IndusInd Bank, Mankind Pharma, Laqshya Media & Mitsubishi

Moving on, I joined Shuttl, where I was given the responsibility of developing and monetising their advertising vertical. The objective was to create a new premium media - Bus Advertisement, which was considered a low-cost medium, fit only for tobacco and inner-wear brands.

I brought brands like Grofers, MTR, Oriental Bank, to advertise on Shuttl. I used email marketing as the primary marketing tool & brought this vertical to ₹ 1.5 lakhs/month in 6 months.

I hope, I am not boring you, as the best part is yet to come.

I left my corporate journey in 2019 to start my own ventures : Shotup & BillionShots

Shotup - A community-based social network. I was able to bring in 10k app installs, completely organic. The main channels I used : Social Media, Campus Ambassadors, WhatsApp Marketing, Competitions & Giveaways.

BillionShots - An e-commerce drop-shipping store, from China to US. Primary marketing channels used: Facebook conversion ads.

Unfortunately, my startups failed, and I joined this AI startup, as the Head Of Marketing.

If you have reached the end, you sure are interested in knowing more about my adventures in detail. Let's connect.