Web3 Ecosystem & Narrative Lead from Zug, Switzerland
I work at the intersection of blockchain infrastructure and real-world adoption. Over the past several years, I’ve helped operate and grow live Web3 ecosystems, coordinating developer relations,...
I work at the intersection of blockchain infrastructure and real-world adoption. Over the past several years, I’ve helped operate and grow live Web3 ecosystems, coordinating developer relations, governance communication, partner integrations, and community engagement across social channels, documentation, and launches.
My strength is translating complex protocol mechanics into clear narratives that developers, institutions, and everyday users can understand and trust. Rather than marketing in the traditional sense, my focus is on enabling usage — guiding partners through integrations, supporting contributors, and communicating upgrades and incidents in ways that maintain confidence in the network.
I’m particularly interested in technologies that move crypto from speculation to utility, especially payments, tokenized assets, and interoperability, where communication directly influences whether people actually use the system.